As Valentine’s Day approaches, Dubai’s flower market witnesses a surge in prices, with a notable 30% increase this month. The anticipation for Valentine’s Day typically ignites at the beginning of February, coinciding with the commencement of the seven days of love, starting on February 7.
The seven-day celebration includes Rose Day on February 7, Propose Day on February 8, Chocolate Day on February 9, Teddy Day on February 10, Promise Day on February 11, Embrace Day on February 12, and Kiss Day on February 13. This period sets the stage for Valentine’s Day, amplifying the demand for flowers and gifts.
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The flowers flooding Dubai’s markets primarily hail from countries renowned for producing top-quality blooms, including Kenya, Ecuador, Ethiopia, the Netherlands, and Colombia. These regions specialize in cultivating sought-after flowers such as roses, lilies, and orchids, which dominate Valentine’s Day arrangements.
Behind the scenes, a meticulous process unfolds as multiple hands sleeve, pack, and box these delicate flowers before they embark on their journey to Dubai. The iconic Miracle Garden, boasting over 150 million flowers and 250 million plants, holds a special place in Dubai’s heart, having been inaugurated on Valentine’s Day in 2013.
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Industry experts emphasize the enduring popularity of red roses, noting their symbolic significance of love and passion, making them a staple choice for Valentine’s Day gestures. As Dubai gears up to celebrate love and affection, the flower market reflects the vibrant spirit of the occasion, brimming with color, fragrance, and sentiment.
